Wednesday, August 4, 2021

The Real Reason Why Merchants Favor Shopify Plus

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It is important to identify what e-commerce is and how it can affect the whole economy. In today’s times, there have been a lot of e-commerce platforms that has changed the habits of how people spend money.


One huge example would be Big Commerce and Shopify – these two shopping platforms are now offering a responsive design, great mobile optimization, a simple user interface, an active online community, a support system, and conversion-oriented user experience. Nonetheless, the Big Commerce Enterprise vs Shopify Plus are both equally good for big volume sales or bulk orders. These two platforms have a lot in common which is why it is without no wonder that people start to ask which of the two can provide a better service.

According to several conducted studies, companies like GE, Budweiser, and Red Bull are clients for Shopify Plus. On the other hand, the Big Commerce Enterprise has been serving companies such as Payless ShoeSource, Gibson, and Toyota. Each of these platforms presents their own benefit. In addition, these platforms have features that add value to their service; thus, allowing them to earn over millions in business.

What Does Enterprise E-commerce Means?

In order to understand what enterprise e-commerce means, it is important to determine first what an enterprise application software (EAS) is; this is a software that is specifically designed to serve and aid the diverse needs of a large business. With this, each functioning department is brought under one umbrella resulting in a more seamless communication platform. Furthermore, Big Commerce and Shopify are two of the largest enterprise e-commerce in the market today.

What Does Enterprise E-commerce Mean on Shopify Plus?

Now that we have determined what an enterprise e-commerce is, let us try to apply it to Shopify Plus and see what if has to offer. For Shopify Plus, the idea of an enterprise e-commerce helps with the following:

  • To be able to sell over 20 channels with Shopify’s official list of partners.
    • To scale alongside suppliers and vendors that are growing 126% year-over-year on an average.
    • To deliver page speeds that are three times faster than that of Big Commerce.
    • Rest is secured on industry-leading uptime as well as zero Black Friday Cyber Monday outages.
    • To integrate third-party systems using an open API and push webhooks.
    • A customized front-end and leverage of about 1,500+ apps.
    • A 24/7 priority support for its customers.
    • To be able to rely on enterprise-level agency partners, technology, and solutions.

In addition, the scalability of Shopify Plus is far from what Big Commerce can offer. There is an evident difference between these two platforms as merchants claim that Big Commerce can help them grow an average of 28% annually whereas Shopify Plus can help them grow their business on an average of 126% annually.

The co-founder of VL OMNI claims that “Shopify Plus has a distinct advantage. It provides labels and their partners to customize very difficult business scenarios with custom development. Big Commerce doesn’t handle the complexity of larger, more sophisticated merchants as well.”

What Does Big Commerce Bring to the Table?

According to Internet Retailer, it is true that both Big Commerce and Shopify Plus are quickly gaining popularity as both serves B2B and B2C websites while selling more than $1 million per year online.

However, we cannot help but compare some of the features of Big Commerce to that of Shopify Plus.

  • Advanced Functionality

One thing that is noticeable with the Big Commerce platform is that it delivers a great number of features as well as customization options that are previously only available in on-premise software.

  • Growth with No Limits

Another thing that Big Commerce brings to the table is that its merchants no longer have to worry too much about hitting a ceiling in platform capabilities. Furthermore, they are no longer being forced to migrate just to get better e-commerce features along the road.

  • Apps vs Built-in Features

With Big Commerce, merchants no longer require any form of reliance on third-party apps just to address the core functionalities necessary for huge companies to function.

  • Customer Focus

Big Commerce aims for those merchants that are already established and rapidly growing.

It is important to keep in mind that the only product offered by Big Commerce is its e-commerce platform. It focuses on its core platform; thus, it can effectively allocate engineering and service resources for the purpose of maintaining the best cloud-based channel in the industry.

Of course, it is important to note that Big Commerce and Shopify Plus are two different e-commerce platforms having two different set of objectives and goals. With that in mind, it is important to see each of these platforms for what they can bring to the table depending on who their target customers are.

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