What is black to you? How do you associate with the color black? It is not something one would think about regularly, but maybe it is a thought to ponder. Let’s see and figure out why is black the best color?
Black is a powerful color and it has various meanings and understandings across the globe. Also, the universe. We shall get there. Black would instantly be a negative impression when spoken about. Not that black is not used as a negative form for any kind of expression but it parallelly runs with many vital positive attributes. For example, black color can be used as an outfit for a funeral but a black dress is also deemed classy and sophisticated at a party or formal gathering.
How is black in existence though? Well, black in technicality is the complete absence of light. Where black is no light, white is all light. Black and white are in a way synonyms, in description and in also its representation.
You can create black on white paper because black is a mixture of all colors. You won’t see black on the spectrum as earlier mentioned it is the absence of light. There is a lot more interesting and amazing notes about black in this world. Where one side, white reflects light, black absorbs that light.
Like how cool is a black leather jacket? A jacket of black color and blue jeans gives out an instant retro and classy vibe. We will discuss more important aspects of black and possibly argue why is black the best color.
Why is Black the Best Color and What Importance Does Color Black have?
As per color psychology, black can be associated with many dark characteristics like death, fear, and mystery or black could also be used to describe one’s feelings. Here we will discuss why is black the best color and its importance in everyday life.
In terms of daily convenience, black is also used as the color for texts as it is easy to read. It is quite easy to just put on anything in black, or just a little black dress. It is very convenient and you don’t have to think twice.
Taking a step back, for ages a black cat is deduced as bad luck but speaking of history Great Britain black cats were given as a wedding gift. In fact, in Japan, a single lady with a black cat is meant to be the most attractive.
Why is black the best color to describe something or someone? The color black will evoke feelings and usually will have negative associations. However, it also has multiple positive associations like black means power, it generates strong will, and black implies self-control. Black has always been used as our first choice for making a statement. For example, when people protest, they put on a black strap around their arms or turn their display pictures black. Which is also followed on a dark day in humanity. Black color holds a lot of importance on this globe. While we live in an era of “a gray area”, black itself means a lot daily.
Black in Terms of Science
We earlier understood the importance and power of black, let’s read about how black has impacted science.
Why is black the best color in terms of science? In a few corners of our universe, light cannot resist the gravitational pull. When there is no light, it gets impossible to see. These are called black holes. A black hole is a medium to another dimension, however, Stephen Hawking had suggested that a black hole does not destroy everything that it hogs. Some things do manage to escape from the black hole.
What we see is truly black and there is something called too much black. In 2014, Surrey Nanosystems produced a material that can hardly be seen. It was made of carbon nanotubes which are 10,000 times thinner than a human hair. A human eye cannot figure out what it is seeing or find the shape. This color is called vantablack. The primary use of this can be used for telescopes to block the stray light.
In a rainbow, black will not be found in a visible spectrum, and unlike white or other colors black does not need light to exist in nature. Black is an absorber and emitter of radiation. It may go unnoticed but black plays a vital role in existence.
Black in Fashion and Art
In a course of one’s fashion perspective, black is deemed to be sexy. In terms of style or clothes, black is way ahead and easily one’s favorite color. A person can choose black and can never go wrong with it.
Steve Jobs has an iconic look and everyone is aware of it, a black t-shirt and blue jeans. Black gives out a statement and whoever wants to wear black should keep this in mind. The world is filled with several colors and all of them have a nice rapport with black.
Black has an extensive place in color theory. People in high society usually prefer black. Why is black the best color in fashion? Usually, a black suit and white shirt, which is always classy. Black and white color has always been a fashion choice across the globe. One can wear a pure black outfit and still get in or fit in anywhere.
Not only wearing black but black is present in usual daily activities. Black in art is a power statement. Black around you is helpful because black absorbs negative energy.
You can paint in black with various primary colors like yellow, orange, or green, it furnishes into something beautiful. Why is black the best color for painting? We know what a white canvas can do but it was once said that “black is a plain canvas for me to make possibilities happen”. This states the power black holds and a sign that it is a place to create infinite possibilities.
Black creates mystery and gives life to art. Other colors have significance too but black can create a universe on a canvas. It has an attached understanding to it regardless of it being a testimony of fear, death, black magic, or a vision to create anything in this life or world.
The ever famous portrait of Mona Lisa has a black dress. Many Romanian arts are based on black themes. The earlier representation of movies and shows were picturized in black and white. Why is black the best color in art? Color psychology is demonstrated well when it comes to our culture and artwork.
Black Being a Prime Color in Branding.
You might wonder why many companies and institutions use black in their branding. How does this color help create awareness and affirmation? What does it hide? There is a definite color meaning towards it.
Black in branding means professionalism and seriousness. It also means efficiency and elegance. It sets up an image for viewers to be attracted. Remember when anything important was put in the same place as ” orange is the new black”? It suggests that something of resemblance is important and influential.
Many company logos can be seen in black, a few of them are:
- Uber
- Apple
- Disney
- Louis Vuitton
- Nike
- Adidas
- Gillette
- L’Oreal
- Gucci
- Zara
- Prada
- Sony
Why is black the best color for corporations? Black or black and white are always a great choice for a brand logo. It is strong and comes with a clear motto. Apart from these, black is a luxury color. A company will make it a prior choice to involve this color for their resemble.
Several corporations use black as their forward point for marketing. As aforementioned, according to color psychology, black is associated with elegance, class, and power. This is looked upon by customers and prospective clients. If you ever have a business that needs a boost or a file that needs to impress your boss, you know how to go about it. Make sure there is black in your delivery.
In conclusion, all there is to say is that black is definitely the best color. It means something real, something powerful, and everything in existence. It is helpful everywhere and black is something that can define you and this is why black is the best color.
Last Updated on by jayeeta.saha