The term “salt life” refers to a way of living centred on the sea. It’s a common saying in coastal towns, and you probably see bumper stickers with the slogan on them all along the coast. The “salt life” involves engaging in activities near the ocean. What does salt life mean? Continue reading.
You enjoy spending time in or near the ocean, whether enjoying long walks on the sand, riding the waves, or fishing. You appreciate living near the water if you lead a “salt life.” Salt Life has grown in popularity as more than a logo and embodies our love of sea air. Salt Life has gained international popularity after being founded by four Florida fishermen and has become the most popular lifestyle brand.
Salt Life is an authentic, aspirational, and lifestyle brand that embraces those who love the ocean and all things related to living the “Salt Life. Founded in 2003 by four avid boaters from Jacksonville Beach, Florida, the Salt Life brand has wide appeal among ocean enthusiasts around the world.
1. Salt Life: Meaning, Origin and Usage
Since Salt Life’s first product offerings in 2006, Salt Life has grown into a complete lifestyle collection focused on water sports and paying homage to a cult brand. At Salt Life, we are passionate about the ocean, just like you.
We are fishermen, captains, divemasters, free divers, surfers and spearfishermen with salt in our veins. We know what it is about, and it is what we love to do. From fishing, scuba diving and surfing, to beach fun and relaxing in the sun, Salt Life says, “I live the salty life.”
How can we describe a surfing person? They have “salt lives”. I’m going to explain the meaning behind this phrase in detail. Salt lives describe a lifestyle that involves the ocean. The phrase is common on beaches, you probably can see stickers spotting the slogan on vehicles around beaches.
Salt life involves the use of ocean waters. When it comes to walking on or around the oceans, there’s something for everyone. Life with salt is fun if you enjoy living in seaside villages.
1.1 Origin
The expression “salt life” originates from a small subculture of surfers that started a brand on the east coast of the United States. They sold decals branded “salt life:” and are commonly seen on cars and trucks along the US coast.
The decal was a way for people who enjoyed the ocean and the beach lifestyle to express it to the world. The trend caught on and spread to many different groups of people. Now, it’s common to see everyone from office yuppies to senior citizens driving with “salt life” bumper stickers on their cars or wearing “salt life” t-shirts in public.
“Truly, truly I say to you, I give you to be salt of the earth; but if the salt vanishes, what will the earth be salted with? Salt will not be used for anything from now on, except to be discarded and trodden down by men.
2. Living the Salt Life
Salt Life offers the ideal lifestyle and authentic brand for people who love the oceans and what it’s about to live the Salt Life. Salt Life is the product line of four avid swimmers in Jacksonville Beach that is widely popular with ocean lovers worldwide.
Since 2006 Salt Life products have become an entire lifestyle collection, focusing primarily on watersports and paying tribute to cult brands followings. Salt Life has an obsession with oceans and yours.
2.1 Salt Life Food Shack
After a long day of beach, surf or ocean – bring flip-flop shoes to the salt life food store. Salt Life Food Shack is owned by a licensee and operates three locations in Jacksonville, St Augustine and Fernandina Beach. Hungry visitors can enjoy a full bar and an exquisitely prepared and eclectic menu that satisfies all tastes.
2.2 Salt Life Team
At Salt Life, we enjoy being able to share our passion for the ocean through our team members, events, and social media channels. Salt Life Ambassadors help us share our love of Living Salty around the world. The Salt Life team is made up of professional fishermen, professional surfers, professional stand-up paddle boarders, professional scuba divers, NASCAR drivers, and country music superstars. Our brand evangelists share a common love for the ocean and live the salty life to the fullest.
2.3 Technology-Driven Fulfillment Center
DTG2Go is a global printing service offering direct-to-garment printing and fulfilment solutions. We can quickly deliver direct-to-consumer products directly to customers in the US or worldwide through strategically located manufacturing operations.
3. How to Use Salt Life?
Salt Life was originally meant to be ‘frequent beachgoers’, but these changes occurred due to fake news. It usually relates to mom and dad soccer players who fake Salt Life to have personality traits.
Salt Life today embodies a passion for sea air and most significant life. Salt Life Group is a Florida company started by four water enthusiasts who gathered the attention and popularity of a global audience for promoting a new lifestyle brand.
Some people may confuse this saying with “the spice of life.” The spice of life signifies the passion and juice of life, which can come from anything you find exciting or interesting. You can also confuse it with “salt of the earth” which means someone who is genuine.
Suggested Reading: 12 Shocking Myths About Salt Therapy: Busted!
4. Conclusion
Today, the life of salt is more than a logo; It represents a passion for the ocean, salty air, and most importantly, a way of life. Founded by four sanders from Jacksonville Beach, FL, Salt Life has captured the attention of many ocean enthusiasts around the world and became one of today’s leading lifestyle brands.
You can use the phrase “salt life” to describe your connection to aquatic life. If you’re a surfer, bodyboarder, kiteboarder, fisherman, or boat owner, you’re living the salt life. It’s a way of describing your deep connection to the ocean and how your life revolves around the ebb and flow of the tides.
It is common to see people driving around with “salt life” decals on their cars or trucks. These stickers let other people know about your lifestyle and what you value most in life. You can use the phrase in social situations when describing someone’s dedication to the ocean and how it governs the decisions you make in life.
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