Dhanashri Powar Shah is an entrepreneur and a motivator. She is in the field of direct selling for the past ten years. She firmly believes that a woman should be financially independent.
The entrepreneur wishes to empower youth through her work and impact people’s lives. She creates motivating content and shares it through her social media.
Icy Tales is in conversation with Dhanashri Powar Shah to learn more about her life as a woman entrepreneur and a motivator.
Q) Can you tell us something more about yourself?
Dhanashri Powar Shah – I belong to Mumbai. I am an engineering graduate from VIT College, Pune, from the instrumentation branch. Before that, I did my diploma from Mumbai. From my diploma days, I was inclined toward becoming self-dependent. I wanted to do something different to outshine myself. I was always looking for opportunities to do something.
After that, I moved out to Pune to study engineering. During that time, I was introduced to direct selling, which is one of the most growing industries in the whole world.
So currently, I am a direct seller or network marketeer by profession. I am into the health and wellness niche, where I am promoting the concept of organic products. One of the top products is seabuckthorn. It is a unique herb.
I want to create awareness about this organic herb. Moreover, I want to provide opportunities to youngsters so that they, too, can become self-dependent.
Q) As a woman entrepreneur, do you think you had to face any specific challenges because of gender stereotypes?
Dhanashri Powar Shah– As a girl in India, it is very important to be self-dependent. Nobody supported me when I started my journey. I was told that this is not something girls should do. However, it took it as a challenge and tried to prove them wrong. In hindsight, I think I came so far because of my difficulties.
I have become so strong because of all of the things I faced. I travelled to many places, such as the cities of Maharashtra and Gujarat. I have gained so much experience because of these things.
Q) Tell us something about your journey. Were you always inclined towards starting something of your own, or did you have some different plans earlier?
Dhanashri Powar Shah – As I told you earlier, I wanted to do something different to outshine myself from my diploma days. I was always looking for opportunities to do something. After that, I moved out to Pune to study engineering. I believe it is important for me to go to a new city to grow as an individual.
I found this amazing opportunity to be a part of direct selling there. I seized that opportunity and worked towards my goal.
Q) People often lose motivation when pursuing a long-term goal, such as losing weight or preparing for an exam. How should such people navigate through their low times?
Dhanashri Powar Shah – It happened to me, also. Sometimes we are working on so many things simultaneously, and we often forget what we want in life. I believe the simplest thing a person can do to stick to something is to develop habits. Instead of waiting for motivation, we should try to build habits that will help us grow. Habits become your lifestyle in the long term.
Q) As you told you were introduced to direct selling during graduation. Can you tell us something about it?
Dhanashri Powar Shah – Direct selling is relatively new in India. During the time of the pandemic, it went viral. There is a traditional mode of selling a certain product to the consumer in the market. It involves retailers, wholesalers, marketing through media, banners, etc.
However, in direct selling, there is no such thing. There is a lot of middleman machinery involved. This works as a network created by end consumers where they directly connect with the manufacturer. They use the product to see its benefits and start promoting it and creating a network.
In the USA, the turnover of this market is 30 thousand crores, and in India, it is only 7 thousand crores, despite a greater population. It is estimated that this market will grow ten times in the upcoming 4 to 5 years.
Q) You told us about a new herb called seabuckthorn. Can you tell us what makes it special?
Dhanashri Powar Shah – Seabuckthorn is the next big thing. It is found in the Himalayas region. The roots of this herb extend up to 200 meters in the earth. It contains various bioactive compounds needed by the body, which help prevent many diseases caused by poor lifestyles. It works as an immunity booster for the body.
Q)What do you think is the importance of being financially free during these times?
Dhanashri Powar Shah – I have seen a phase in my life where I was jobless for around six months. I decided to become financially independent at that time. Financial independence is very important for a girl, which is the only thing that can give you identity. In India, girls are seen as secondary to boys. But I believe if you’re independent, no one takes you lightly.
Q) What do you think about people focusing on 9-5 and not developing any other side hustle for themselves? Do you think people should actively work on finding multiple income sources?
Dhanashri Powar Shah – Yes, everyone should have one. A job is your bread and better. However, that same desk and chair do not excite you to do something different after some time. A side hustle provides you with that excitement. Everyone has a quality; if everyone starts using that, they can be unstoppable. It might just happen that your side hustle can become your primary income source.
Q) What are your long-term goals as a woman entrepreneur and a motivator?
Dhanashri Powar Shah – I have been in direct sales for the last ten years. I hardly see girls in this field of motivator and public speaking arena. It is a male-dominating field. I want to create an impact in this industry on my own.
For me, my identity is the most important thing. I want to change people’s lives and make a positive impact. I want to create my identity as a woman motivator and entrepreneur in this area.
Dhanashri Powar Shah is a determined young woman entrepreneur who also aims to create an impact in her surroundings. She believes that in India, it is important for a girl to be independent to live a meaningful full life.