How to get content for a travel blog? The thought would bother you the most if you run a travel blog or are about to launch your blog in the travel niche. Because considering the booming nature of the travel industry, travel bloggers should create content every day to stand ahead of the competition.
In the travel niche, creating content every day is essential because of the numbers the UNWTO is showing. According to the United Nations World Tourism Organization, in 1950, there were 25 million tourists. After decades, in 2018, the tourist population increased to 1.4 billion, while the world population was estimated to be around 7 billion. Almost 12% of the world’s population has traveled the world.
How are these numbers influential for getting content ideas for travel blogs? Yes, the numbers in the industry play a significant role. They decide the industry’s power, the type of content that needs to create, and a lot more. In the case of the travel niche, the numbers show the industry’s growth without any clues of going down, which means the demand within the industry is growing enormously. Hence it needs a regular content flow to feed the growing competition.
So, to create the best and most competitive content, you should understand the type of information you should construct before digging deep into finding ideas and creating content for your audience.
1. Strategies to Follow to Get the Best Blog Post Ideas for Your Travel Blogging Website
1.1. Understand Whom You are Writing to:
Before you even begin to write something, you must know whom you are writing to because it gives you clarity about how to present it. As you are creating content in the travel industry, there are a lot of things that matter the most, such as the community (new travelers, experts travelers, rare travelers), places you are writing about, the points you are targeting about the particular destination, the brand voice and many more.
As a travel blogger, you should understand what type of content to create for what kind of people. The places you choose to write about will impact people in different ways. So, something you wrote about India does not make sense for somebody looking for information about Malaysia.
Similarly, the new traveler would look for “the top 10 places to visit this summer,” and if you write on “the best hotels in XYZ place,” it does not provide a piece of purposeful information for a beginner. Hence you must be significant about whom you are writing to before writing something.
1.2. Dig Deep into Your Audience’s Interests:
Once you have figured out who your target audience is, look for analytics that discloses the information that they are looking for, the same person who searches “the top 10 places to visit this summer” might also look for “the New York City,” to understand why they should visit that particular place out of hundreds of options.
Not just that, it is essential for you as a blogger to understand their likes. Some people love nature, some love urban sites, and some love both. Also, if you dig deep, you will comprehend why they are traveling in the first place. Is it because they have never traveled before, or to get some peace, a family tour, or is it a solo trip? Understanding the reasons for traveling will help you format the language flow accordingly.
People looking to travel to Bali, Indonesia, will go there to get close to nature and experience peace. In contrast, others look to visit London to experience urban peace and trends. In such situations, you should be able to provide both pieces of information.
1.3. Do Intense Keyword Research:
Any website that exists today aims, for one thing, to website ranking or to appear on the first page of the search engine results page. Any search engine aims to provide relevant information for every search to increase the user experience. As search engines have become more sophisticated in their ranking algorithms, it is crucial to provide SEO (Search Engine Optimization)-friendly content to gain website traffic and increase domain authority.
To optimize the content for search engines, you should focus on keywords. Keywords are the main points or the main search terms that users type on the search engine’s search bar. So, whenever the search terms match with the content on the website, it appears on the first page of SERPs based on the website’s authority and the relevancy of information.
So, you must focus on developing SEO-friendly content rather than just creating engaging content. SEO with fascinating content can provide the best results. But stuffing the blog post with more keywords can lead to the website’s termination, and in the worst phase, it can even lead to removal from search engines. Each blog post should only focus on one or two keywords. The number of times to use a keyword depends on how lengthy the blog is.
1.4. Produce Keyword-Rich Content:
Keyword-rich content does not mean that the content should be of more keywords. It means avoiding keyword stuffing and duplicate content to make it seem impactful. It tells the information you put out on the internet should be helpful for users and search engines so that the users find the search results useful and search engines can use the information to increase the user experience.
The better you become in SEO, the better your website starts performing. It is time to measure the results to audit the website’s information according to the results.
1.5. Gather Insights and Analytics of Your Blog Posts:
Google Analytics is the most crucial part to look at because analytics discloses most of the information that a website needs to produce the best content. These analytics displays information about the monthly and page views and shows the visitor’s and users’ behavior. It helps measure the trends, which is helpful while researching the market. Also, they provide information on which blog posts performed well and which did not.
With the help of these analytics, you can audit your website content and decide on what information to provide.
1.6. Try to Produce Content That Has More Engagement:
With analytics, you will find out the posts that have functioned well so far. These well-functioned posts are the best ways to take inspiration while drafting your following travel blog post ideas. The well-performed posts tell that it is the kind of information most of your visitors and audience are looking for, and do not forget your reader’s attention and behavior.
One way to define a well-performed post is to look at the number of shares, likes, comments, and bounce rate it has. It is a well-performed post if the bounce rate is less while all others are high.
Now that you have found the first place to take inspiration from, create content in the best way possible to hook your reader for as long as they are on the web page or the website. Ensure the content is engaging. The content with facts, humor, and additionally travel photos.
2. What Can be Your Next Travel Blog Topic Ideas
Once you have gone through the approaches, think about what your next blog post can be. It does not necessarily have to be about a fancy place or a restaurant to rest. It can be anything. It can be about your holidays or weekend getaways you have been to, and you can write anything in the travel niche until you do not bore your readers.
Although people do not look for simple information, you can be creative in a way that still attracts people to engage with your content. So, rather than simply writing “my holidays,” you can be creative and write “10 ways to make your holidays more delightful” and fill in the information about the things you have learned. So that others can take something away from your journey.
Again, the writing styles matter the most. It changes from one group audience to another group audience. Creativity with engaging lines of content can make your blogging journey more fruitful.
3. How to Get Content for Travel Blog Niche
Here are some best practices to create compelling content for your audience that performs well.
3.1. Create a List of Topics:
The fundamental thing you need to do before you start a travel blog is to collect a bunch of headlines or topics or titles. Write anything that comes to mind on a piece of paper or any digital note-taking platform. They do not have to be super advanced, and it is not crucial to narrow down the topics.
You can do this either by yourself or with the help of peers around you. Ask your peers what information they look for on the internet whenever they plan for a trip. As you start to write blog posts, it will be a huge plus if your journey begins with personal experiences. As you progress, focus on writing about day trips, tourist attractions, road trips, and travel destinations, and give a few tips to solo travelers.
But while getting started, keep it limited to collecting the blog post topics and writing from yours’s experience. If you have ever been to ski resorts, talk about them. Likewise, choose something which you have experienced.
3.2. Provide the Detailed Information:
Detailed information plays a significant role in terms of getting engagement. So, when you write your next travel blog post, personal or researched, try to include all the necessary information because people love engaging and informative content. Talk about the packing list, travel gear, travel destination, the places to look at, things to experience, specialties, travel, and stay.
Something like “New York: Everything You Need to Know is Here.” Or “Grab Our Trip Planning Guide for Free.
3.3. Talk About Locale:
Your travel blog posts do not just have to tell people the places to visit. It can also include in-depth information about a specific destination. The best way to do this is to review the location rather than insisting people enjoy the place. It comprises information about the culture, people, food, climatic conditions, and offbeat places you would recommend to people.
For instance, when writing about New York, you can write about central park, the Statue of Liberty, Times Square, when to visit and when not to visit the place, why the city is so famous, and many more such things.
And let your headline be “10 Factors to Visit New York This Summer.”
3.4. Take Inspiration and Ideas from Other Bloggers:
Anything in this whole world needs inspiration to perform better. Your creative travel blog ideas with others’ work inspiration are the hidden gems to drafting the content that brings more visitors to your website. Always refer to other websites and blogs and see how your competitors in the same niche create content.
Seek inspiration from the language they used, the points they have included, the blog post’s introduction, headlines that capture the visitor’s eye, the attached travel photos, and many more. Well-performing websites or the top 5 links on SERPs would be the best to consider. If those posts are doing well, why not give it a try? You can also look into vlogs to see how others present their experiences.
3.5. Language Tone Matters:
The travel blog posts do not have to follow professional language. The language flow can be casual. It can include fun and humor, but what you write should be informative. Next time, when you pick your notepad to write a blog, think in the audience’s shoes and understand the type of content they need and expect from content creators like you.
Think of yourself as one of them. It will give you a better idea of what people need. Whenever you write a blog post, document it to educate or enlighten people with unknown information, not just because you want to create something.
3.6. Help People Sketch Out an Itinerary:
The whole purpose of your blog post is to help people decide to visit a particular place or not. In such conditions creating engaging, evoking, informative content is not enough. You should provide all the information they need. You can boost them with extra information, such as:
- Common flights to and fro from the destination
- Cheap flights that save money
- How to reach the destination point from the airport
- Staying options under multiple budgets
- Local foods to eat
- Must visit places
- Travel tips
- Things to do
- Things to pack and whatever you feel relevant.
3.7. Double Check the Blog Post Before Posting:
Once you have completed writing the whole blog, go through the written content again and ensure that you have given all the necessary information. This way, you will be able to meet the requirement the world needs.
It is not a piece of cake to write a travel blog. It needs a ton of effort and takes courage, perseverance, patience, and community support. It is everlasting efforts and practice that will make you successful.
Here are a few travel blog post ideas to start writing your next blog post.
4. Blog Post Ideas for the Best Content Creation
- Top 10 cities to visit this [season]
- Where to eat in [city]
- Where to live in [city]
- Things to do in [destination]
- Souvenirs to get home from [destination]
- 10 reasons to visit [destination]
- A few ideas to have a memorable trip
- Why traveling solo the best?
- Best weekend getaway spots near [destination]
- A few places to visit in [city]
- [number] places to plan your next family trip
- [number] travel apps to have on your phone
- [number] places to visit at the cheap price
- How to save money for your next international trip?
- Reasons to travel
- Best photography sites in [city/destination]
- Top nature visits for nature lovers
- [steps] to have a safer journey on your next flight
- [number] books to read if you are a traveler
- [number] best street foods to try in [city]
- [number] amazing facts you should know about [country/destination]
- [number] days in [destination] have taught me
- [number] reasons to visit [destination]
- [number] things you need before you come to [destination]
- Top [number] road trip destinations in [country]
- Top [number] myths about [destination]
- [number] reasons not to visit [destination]
- [number] ways to start your travel blog
- [number] ways to form successful relations on your trip
- Top [number] cozy winter destinations
- Best hotels in [destination]
- [numbers] to visit in [country]
- Destinations reviews
- [number] things not to do in [destination/city]
- [number] ways to save money while you are enjoying
- Pros and cons of visiting [destination]
- [number] places to visit in [year]
- Top [number] FAQs answered for you
- Surprising facts about locales in [destination]
- Is [city] worth the hype?
- How to stay energetic the entire trip
- [number] mistakes to avoid in your next trip
- [number] Tips for travel photography
- [number] ways to ensure that you are enjoying the trip
- [number] things you wish you knew earlier about [city]
- Top [number] cities that offer the best nightlife
- A step-by-step guide to traveling with your adorable pet
- Ask these [number] questions before you plan a trip
- [number] Urban cities for digital and fashion lovers
- The complete travel guide for you for free
These are the top 50 travel blog examples that perform well. You can modify these templates according to your needs.
5. Few Blogging Tips to Get High Engagement:
Engagement is getting people involved in your content via sharing, liking, and commenting. An adequate and well-performing blog post will encompass all these elements. Here are a few blogging tips.
5.1. Getting Started
To get started, you do not need to have any experience in coding. Many platforms offer free blogging themes, which you can customize, but this is one of the most challenging processes in the blogging journey because choosing the best blogging platform among WordPress, Wix, Blogger, and Tumblr is critical amidst the features they offer for free.
If you have no idea how these platforms work, there are numerous online courses and tutorials on the market that can guide you through the process. Another hurdle is choosing the blog name. Ensure the name you chose is easy to spell and remember.
5.2. Focus on On page and Off page SEO
SEO can make or break your dream of becoming a blogger. On-page SEO allows your website or blog theme open to Google, Yahoo, Bing, and other search platforms so that they can rank your website on search pages. It includes keywords, HTML optimization, and other ranking factors.
On the other hand, off-page SEO is the work of creators and users. It includes promoting and sharing the content on social handles. It incorporates the tactics like developing a compelling content strategy, blog branding, guest posts, and other appropriate methods for the brand. Often the promotion works are done by digital marketing agencies.
5.3. Focus on EAT
EAT stands for Expertise, Authoritativeness, and Trustworthiness. EAT is the principle that most search platforms, especially Google, follow while ranking websites on the results page. E explains the quality of the content you have written. A tells the worth of your website (backlinks), and T explains the people’s behavior towards the website (reviews and comments).
So, when creating content, ensure that you also look into EAT.
5.4. Try to Increase UGC
UGC stands for user-generated content. It is UGC when something comes from the user’s or audience’s end. It incorporates people tagging you or your brand on social media with a positive note, sharing posts, and other actions that are no less than a promotion, which is organically promoting. To achieve this, you should create helpful content.
These are some of the most crucial things you should take care of while growing as a blogger.
Starting a new or growing an existing travel blog can be exhausting. However, with the best content practices and SEO techniques, you can become one of the most successful bloggers on the internet. If there is anything that can make you stand ahead of the competition is to stay true to yourself. Provide the best content with SEO, and the rest will get into place.